Sascha Lobe (1967) is a graphic designer and Creative Director of L2M3 Kommunikationsdesign GmbH, that he founded in 1999. The graphic design agency offers cross-media services in information, signage systems, and corporate design. Projects are designed for such clients as adidas, Mercedes-Benz, Boss, UBS, Migros, Nationalgalerie Berlin or Kunstsammlung Nordrhein-Westfalen.
His works have received numerous international prizes and are included in various important design collections such as »Die Neue Sammlung« / Pinakothek der Moderne in Munich or Zurich’s Museum of Design.Sascha Lobe was appointed to the Alliance Graphique International (AGI) in 2009 and took over the chair of typography at HfG Offenbach the same year. He is also a member of ADC Deutschland and the Type Directors Club New York. »My own work, and my teaching, operate on the assumption that design work that will last not just for the moment is only feasible by focusing conceptionally on content. The key parameters for me in this respect are the dialogic concepts of identity and diversity.«
